“This is the best Christmas ever!” squealed an 8-year old girl as she watched a helicopter hover above. From the side of the helicopter, Santa’s outstretched arms waved at the 250 children below. As they giggled and shouted, the helicopter landed, and the children rushed to be near him. The day had been full of wonderful surprises. Radio Disney played upbeat music from Hannah Montana and Justin Bieber, children showed off their dance moves from the electric slide to breakdancing, and volunteers handed out gifts from Dignity U Wear, Timberland, New Balance, and the Taco Bell Foundation.

The joy and tears in the eyes of one of the pre-teen girls as she received a New Balance duffle bag filled with a complete new wardrobe was evidence that this was not just any ordinary Christmas party. “I have never had my own clothes,” she stated in a matter-of-fact tone. “I share with my mom.” She then pulled aside her jacket to reveal a three-inch hole in the side of her worn-out sweater. “I can’t believe you gave me a NEW sweater!”

The children participating were part of The Boys and Girls Clubs in Massachusetts and the party was hosted by The Mark Wahlberg Foundation. In addition to sweaters, each child received a pair of jeans, khakis, a winter coat, scarf, hat, underwear, socks, three shirts, and accessories from Dignity U Wear, as well as shoes, bags, and hoodies from New Balance, boots from Timberland, and a host of presents from the Taco Bell Foundation.

The day was a true team effort, made possible by many caring people and companies. Dignity U Wear’s involvement was made possible by apparel donors such as PVH, Fishman and Tobin, Bobbins Trading, Cato Fashions, Golden Touch, and TailorByrd, as well as CSX who provided the shipping from Jacksonville to Massachusetts.

Thank you to all of the apparel donors who participated in this magical event!

• Alternative Apparel
• Apparel Trading
• Baby Phat Jeans
• Bahama Joe’s
• Bobbins Trading
• Boston Proper
• Byer California
• Cato Fashions
• Children’s Apparel Network
• Fishman & Tobin
• Hot Dames
• HYP
• Golden Touch
• Ikeddi
• Lollytogs
• Marc Ecko Enterprises
• Monkey Dog Apparel
• One Stop Fashions
• OuterStuff
• Renfro
• Robinson Manufacturing
• Rocawear
• Scarves Galore
• TailorByrd
• Textile Mart
• The Adair Group
• Under Armour
• Woolrich

Filed under: General by Dignity U Wear